The Alt Text (or alt attribute/alt tag) of an image is the HTML element used to textually describe an image on the Web. Importantly, notice that the heading is exactly the same as our search intent query. Breaking up your content with headings makes it much easier for users to navigate through your page and find what they’re looking for. A page title (or title tag) is the HTML element that defines what the title of a web page is. Because, an On Page SEO Audit also makes it easier for crawlers and human visitors to understand what the content is about without much effort.
On-Page SEO SERVICES
Because these keywords come straight from Google, you KNOW that people, some of whom might be your target audience, are searching for them. Analyze their top keywords, backlinks, and organic performance. Find out what’s working for them and use that intel to boost your own strategy.
After selecting your keywords, create content that SEO Anomaly is detailed, helpful, and aligned with user intent. That way, you can choose low-competition keywords that are easy to rank for. And you can understand which keywords are likely to yield the best results for your website.
For example, you can enhance your blog posts’ ranking by organically weaving the missed keywords into the existing content. Search engines use URLs to determine the relevancy of your page. If you want to help your page rank in more relevant search results, you’ll want to optimize your URLs.
Page Titles
Remember, you want to create content that is user-friendly because user-friendly articles perform well in search engines. Those automatically generated pages can’t be customized at all – no unique title tag, meta description, or content. So, once again, you’re left with a bunch of thin pages offering minimal value to shoppers. However, tags are useful for categorizing blog posts – so if you blog about a range of topics, this isn’t an ideal solution. This will ensure that these pages are interconnected and in turn make it more discoverable to both search engines and your users.
- As mentioned earlier, incorporating links throughout your pages is a must, but it’s often something that’s easily overlooked.
- Our on-page SEO services are tailored to your needs and will help you increase revenue for your business.
- Google still struggles to properly crawl javascript, which means your site might look good to users but appear empty to Google.
- This information is often displayed in the footer or header of a local business website, as well as on any “contact us” pages.
- Slow-loading pages increase bounce rates and can harm your rankings.
Because it is an integral part of SEO that can help you get higher rankings, reach a bigger audience and get more organic traffic. Beyond the keywords (topics) used in content on a webpage and how they’re discussed, there are several “keyword-agnostic” elements that can influence on-page optimization. Search Engine Journal investigated the effect of a page’s loading time on SEO and confirmed that page speed is a ranking factor in search results.
On-page SEO, also known as on-site SEO, is the process of optimizing webpages and their content for search engines and users. This process helps pages rank higher on Google and drive more organic traffic. Because you want search engines and users to quickly understand what the content is about. Each requires multiple tools and tasks to do them properly, but the investment, be it in time or money, can pay dividends in terms of increased rankings, traffic, and repeat visits. To optimize for E-E-A-T, create high-quality, accurate content that reflects your expertise.
